zondacrypto is the largest cryptocurrency exchange in Central and Eastern Europe. It is also a company created by creative people who believe that cryptocurrencies and blockchain are the future. When planning the further development of our platform, we are looking for people who are characterized by an open mind, unconventional thinking, commitment and a willingness to continuous development.
People are the greatest value of our company, that is why we care for them and let them “spread their wings” through training and daily challenges. We care about the satisfaction and comfort of our associates by constantly expanding the package of benefits.
What you will do:
- Developing and implementing a comprehensive social media strategy that aligns with the zondacrypto goals, brand identity, and target audience. This involves planning content calendars, formulating high-quality novel written and visual content for each social media campaign, and identifying key performance indicators (KPIs) to measure success.
- Creating, engaging and compelling content for various social media platforms, including written posts, images, videos, and other multimedia formats. Curate and share relevant content from players, influencers, and community members to maintain an active and vibrant social media presence.
- Interacting with the crypto community through social media channels.
- Ensure consistent brand messaging and visual identity across all social media platforms.
- Maintain brand voice and tone while adapting content to suit the preferences and norms of different social media channels.
- Monitoring social media metrics and track performance using analytics tools. Provide regular reports on key metrics, such as reach, engagement, follower growth, and sentiment analysis.
- Use data-driven insights to optimize content strategy and identify areas for improvement.
- Collaborate with influencers, content creators, and sponsors to amplify zondacrypto brand exposure and reach new audiences.
- Stay informed about the latest social media trends, platform updates, and best practices in the crypto and financial industry. Explore new technologies, features, and emerging platforms to leverage opportunities for growth and innovation.
- Minimum 3 years of experience in user acquisition and growth with a great understanding of social media.
- Experience in social media management, preferably in the crypto, finance or gaming industry, is quite important.
- Experience with social media management tools, analytics platforms. (google analytics, GTM is big plus).
- Familiarity with popular cryptocurrencies, influencers, and industry trends.
- Knowledge of crypto terminology, competitors, and trading.
- Proven experience in managing social media accounts for brands.
- Proficiency in using various social media platforms, such as Twitter, Facebook, Instagram, YouTube, Telegram, and TikTok.
- Understanding of social media algorithms, engagement tactics, and content optimization techniques.
- Strong written and verbal communication skills in English.
- Understanding of visual branding and the ability to maintain a consistent visual identity across different social media platforms.
- Strategic mindset to develop and execute social media strategies that align with organizational goals.
- Ability to coordinate social media activities during live events, matches, and campaigns.
- Full-time, 100% remote work.
- Work in a team providing services to global clients.
- Great atmosphere and comfortable working conditions.
- Stable cooperation based on an B2B contract.
- Business Computer tailored individually to your needs.
- Multisport card, (valid in Poland).
- English lessons during office hours.
- Corporate apartments in Europe and Poland that you can use for workation.
- Private healthcare (valid in Poland).