Hyper is seeking a Product Marketing Lead knowledgeable about creator economies, VTubing, gaming, and AI-driven avatar space. We're reshaping online interactions, and we need someone who can effectively communicate our vision, position our products, and engage our target audience.

You will...

💡 Lead the Charge: Oversee our marketing efforts for VTubing and AI Avatar Companion tools. Break down technical offerings into clear, relatable stories for our users.

📊 Market Research & Insights: Stay informed about VTubing, gaming, technology, and avatar companion trends. Understand user behaviors and preferences to uncover growth opportunities.

🌐 Content Creation & Strategy: Collaborate with content teams to develop impactful collateral – from blog posts and social media campaigns to videos.

🔗 Collaborate Cross-Functionally: Work with product, engineering, sales, and other teams to align on product launches and feature announcements.

📈 Drive Growth: Identify effective channels and strategies to boost our brand presence and product adoption.

Qualifications

🔍 Broad Industry Knowledge: Experience or interest in VTubing, gaming, AI avatars, or broader technology sectors is crucial. We appreciate a diverse range of expertise.

📝 Strong Communicator: Clear written and verbal communication skills are a must. You should be comfortable drafting a product description or presenting to a group.

📌 Successful Track Record: Demonstrated experience in successfully marketing digital products or platforms.

🤝 Team Player: Ability to work well with cross-functional teams, especially in a remote setting.

🚀 Growth Focused: Willingness to try, learn, adjust, and scale marketing strategies to meet goals.