A rare opportunity to be the head of growth at MDalgorithms, a fast-growing skincare & haircare technology startup ✨
About the company & mission
Today 90% of people can't afford to visit a Dermatologist. Our apps automatically analyze the skin or hair using our AI technology and then deliver a customized treatment kit to the customers' doorstep.
We have 2 brands:
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MDacne - the #1 dermatology app in the US & UK App Store. Millions have downloaded MDacne to analyze their acne and get a customized treatment kit.
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MDhair - the first-ever fully customized hair regrowth treatment kit. Using MDhair, people with hair loss can analyze a picture of their scalp and get a personalized hair regrowth treatment.
MDalgorithms has achieved phenomenal growth, and we continuously seek exceptionally talented individuals who can support our innovation and creativity. We currently operate in a fully remote environment; because of this, collaboration and flexibility are at the core of the success of MDalgorithms.
About the role
As part of the job, you will:
- Scale our marketing efforts through performance marketing channels, email, and affiliate marketing. Track and report spend and performance by channel.
- Understanding the funnel from consideration to trial to subscription. Launch new A/B tests, and work with our growth marketer to increase our conversion rate and reduce our CAC.
- Analyze data and collaborate cross-functionally to develop a deep understanding of our customer needs and build a positioning for the brand that builds trust and confidence.
- Work closely with our creative team, and brainstorm unique ad ideas.
- Come up with creative marketing experiments, and test them. Â
- Analyze data and collaborate cross-functionally to develop a deep understanding of our customer needs and build a positioning for the brand that builds trust and confidence.
What we're looking for:
- A creative, curious, self-motivated person that is excited about working in a mission-driven company
- Experience running paid marketing channels and scaling them.
- Strong background in customer acquisition, re-engagement, and retention strategies.
- A passion for running growth marketing experiments with high impact.
- Excellent communication skills, both written and verbal. Strong analytical skills.
- Ability to be highly effective when working independently in a remote position.
- A continuous learner. We don't expect you to know everything, but we are looking for someone that has the ability to learn fast and grow with the company.
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Our team combines the highest levels of expertise in dermatology, AI, and digital marketing. Come and join us on the mission to build the future of Dermatology!