Website Administrator

Tucker Powersports | Fort Worth

Date listed

2 weeks ago

Employment Type

Full time

Keywords: jquery javascript

POSITION SUMMARY

This individual will join a fully engaged, ambitious, and passionate IT team. Work closely with internal teams: Product Portfolio, Marketing and our Dealers. Delivering email, social media, online advertising, website landing pages, campaigns, and analysis on schedule. Ideal candidate will have determination and be persistent to meet deadlines. Strong communication, organizational and project management skills will be needed to work in our fast-past environment.

ESSENTIAL FUNCTIONS

  • Manage Tucker websites [tucker.com, brand sites, hosted sites] working with internal/external teams to upgrade, enhance and maintain an exceptional user experience
  • Project manage the development, roadmap and maintenance schedule for website content updates and design changes, websites are functional, user-friendly, visually pleasing, adhere to brand standards and are up to date
  • Collaborate with development teams to discuss, analyze, or resolve usability issues keeping with best practices for websites.
  • Document application and web site changes or change procedures
  • Develop automated testing routines and procedures for Tucker.com, evaluating testing routines or procedures for adequacy, sufficiency, and effectiveness, coordinate user testing or usage analyses to determine web sites' effectiveness or usability
  • Ensure utilization of best practices and compliance around permission-based marketing agency, spam regulation and deliverability
  • Recommend web site improvements and develop budgets to support recommendations
  • Maximize the effectiveness of transactional messaging to improve the customer experience
  • Assist dealers in the development of their hosted ordering site and assist with updating web page content
  • Develop and provide training or technical assistance for all company websites
  • Available resource to troubleshoot and resolve issues.
  • Identify and document updates, upgrades, and patches in a timely manner to limit loss of service
  • Gather, analyze, or document user feedback to locate or resolve sources of problems
  • Analyze and report on key metrics, including deliverability, open rates, click-through rates and response rates; use this data to make informed decisions and optimize our approach
  • Managing, monitoring and coding IT invoices

EDUCATION

  • BA/BS degree in a related field or minimum of five (5) years exhibiting strong skills in website maintenance, marketing and design

EXPERIENCE/SKILLS

  • Experience managing web sites across all phases of design, testing, and production
  • Ability to manage priorities, deadlines, and time-critical situations for multiple projects, proven project management, problem solving, and organizational skills
  • Ability to work effectively with a broad range of stakeholders, and a proven record of working cooperatively with flexibility as part of a team; ability to interpret technical ideas for a non-technical audience
  • A commitment to meet high standards of accessibility and usability
  • Knowledge of Microsoft Office Suite

ADDITIONAL QUALITIES/SKILLS

  • Strong attention to detail with proven ability to work under tight, shifting deadlines and multi-task in a fast-past environment
  • Ability to work both independently and part of a team
  • Aptitude to balance multiple projects and timelines simultaneously with a whatever-it-takes attitude to meet deadlines
  • Fun and flexible - able to quickly pivot focus based on changing priorities
  • Humility to admit what you don't know and resourcefulness to learn on the fly
  • Excellent written skills with ability to draft copy for emails, social media, landing pages, media ads and blog posts; ability to develop the right voice for each social media platform
  • Knowledge of traditional marketing fundamentals
  • Experience using Google Analytics and other digital reporting tools to monitor site traffic and behaviors along with marketing campaign measurement and management
  • Experience with Javascript, AJAX, jQuery, CSS, HTML and domain management a plus



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