Product Marketing Manager

Cast Ai | United States

Date listed

2 weeks ago

Remote

Yes

Keywords: remote

CAST.AI is reinventing the way engineers and companies deploy and manage their infrastructure in the cloud. We are creating a future where applications will be hosted on and travel between multiple cloud environments.

We are looking for a creative Product Marketing Manager to highlight the best features of our product.

Responsibilities of the Product Marketing Manager:

  • Responsible for building, executing, and leading CAST AI Product Marketing strategy and demand generation,
  • Conceptualize and drive educational product and solution content for various channels and platforms,
  • Develop product positioning and messaging that resonates with customers and makes our product stand-out from its competitors,
  • Help to create high-value product sales tools, training, and collateral materials,
  • Implement relevant methods, tools, and tactics to onboard users and keep their retention on the product,
  • Generate demand by creating and leading strategies to drive awareness about our product capabilities, plan and organize demand generation and communications activities,
  • Collaborate with cross-functional teams (Product, Sales, Design, Engineering) to create the best customer-facing product marketing activities,
  • Be the authority of product market research, industry trends, and drive internal initiatives to make our product the best in its field.

Qualifications for the role of Product Marketing Manager:

  • Solid experience in Product Marketing Management, Product Management, or other similar Tech Marketing or Product development roles,
  • Understanding of best practices in content creation, sales, marketing, product development,
  • Understanding of public cloud computing industry or proven track record working with tech products or solutions,
  • Excellent collaborator and team player,
  • Excellent English language skills.

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Core competencies

Hard:

  • Marketing skills,
  • Product development knowledge,
  • Understanding of Business development and Sales basics,
  • Great presentation and communication skills,
  • Knowledge to thrive in the tech startup environment,
  • Research skills.

Soft:

  • Extreme ownership,
  • Excellent collaboration skills,
  • Passion for solving customers’ problems.

Location:

  • Remote possible;
  • Time zone: CET; EET preferred.

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